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A Telegraph Top 10 Diet Book, Pure White and Deadly by John Yudkin is a must-read for those concerned with how much sugar we consume every day. Sugar. It's killing us. Why do we eat so much of it? What are its hidden dangers? In 1972, when British scientist John Yudkin first proved that sugar was bad for our health, he was ignored by the majority of the medical profession and rubbished by the food industry. We should have heeded his warning. Today, 1 in 4 adults in the UK are overweight. There is an epidemic of obese six month olds around the globe. Sugar consumption has tripled since World War II. Using everyday language and a range of scientific evidence, Professor Yudkin explores the ins and out of sugar, from the different types - is brown sugar really better than white? - to how it is hidden inside our everyday foods, and how it is damaging our health. Brought up-to-date by childhood obesity expert Dr Robert Lustig M.D., his classic exposé on the hidden dangers of sugar is essential reading for anyone interested in their health, the health of their children and the health of modern society. '[A] valiant . . . attempt to warn us against our lust for sucrose' British Medical Journal ' A medical classic' London Metropolitan University 'Arguably the leading nutritionist of his time' Guardian 'Worldwide, around 180million tonnes of refined sugar is produced each year and the UK market alone is worth nearly £1billion. Little wonder that no one listened to eminent nutritionist Professor John Yudkin when he called sugar 'pure, white and deadly' back in 1972 and quite rightly warned of the links between excessive consumption and heart disease' Catherine Collins, Principal Dietician, St George's Hospital John Yudkin (8 August 1910 - 12 July 1995) was a British physiologist and nutritionist, whose books include This Slimming Business, Eat Well, Slim Well and This Nutrition Business. He became internationally famous with his book Pure, White and Deadly, first published in 1972, and was one of the first scientists to claim that sugar was a major cause of obesity and heart disease. Robert H. Lustig, M.D. has spent the past sixteen years treating childhood obesity and studying the effects of sugar on the central nervous system and metabolism. He is the Director of the UCSF Weight Assessment for Teen and Child Health Program and also a member of the Obesity Task Force of the Endocrine Society. His YouTube video lecture Sugar: The Bitter Truth has received over two million hits, he recently appeared on the BBC 2 documentary The Men Who Made Us Fat and his book Fat Chance: Beating the Odds Against Sugar, Processed Food, Obesity, and Disease is being published in Autumn 2012.

Paperback: 224 pages

Publisher: Viking (December 25, 2012)

Language: English

ISBN-10: 0241965284

ISBN-13: 978-0241965283

Product Dimensions: 5 x 0.6 x 7.8 inches

Shipping Weight: 5.6 ounces

Average Customer Review: 4.7 out of 5 stars  See all reviews (94 customer reviews)

Best Sellers Rank: #337,278 in Books (See Top 100 in Books) #208 in Books > Health, Fitness & Dieting > Diseases & Physical Ailments > Heart Disease #250 in Books > Politics & Social Sciences > Sociology > Medicine #14412 in Books > Cookbooks, Food & Wine

The bottom line: Scientific evidence as early as the 1960's indicated that sugar was toxic for humans and the Sugar Industry countered by telling us the exact opposite and then did it's best to suppress future evidence based information from being disseminated.So what should we eat? From page 79: "I believe that the best diet for the human species is one made up as far as possible of the foods that were available in our hunting and food-gathering days."UPDATE: Since this book is hard to find and butthurt expensive when you do find it, I am going to re-re-read it and add a little additional info below:TABLE OF CONTENTSIntroduction1. What's so different about sugar?2. I eat it because I like it.3. Sugar and other carbohydrates.4. Where sugar comes from.5. Is brown sugar better that white sugar?6. Refined and unrefined.7. Not only sugar is sweet.8. Who eats sugar, and how much?9. Words mean what you want them to mean.10. Sugar's calories make you thin - they say.11. How to eat more calories without eating real food.12. Can you prove it?13. Coronary thrombosis, the modern epidemic.14. Eat sugar and see what happens.15. Too much blood sugar - or too little.16. A pain in the middle.17. A host of diseases.18. Does sugar accelerate the life process - and death too?19. How does sugar produce its effects?20. Should sugar be banned?21. Attack is the best defense.**************************(SPOILER ALERT!!!)**************************INTRODUCTION"...

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